Steeped Debuts at the Outdoor Retailer Snow Show
Reimagining High Quality Coffee at Altitude with Steeped’s Award-Winning Brewing Method
Salt Lake City, UT (Dec. 29, 2022) – Steeped Coffee, the company revolutionizing the coffee industry with its game-changing Steeped Brewing Method, announced today it is joining Outdoor Retailer’s Snow Show for the first time. Held from January 10 - 12, 2023 at the Salt Palace Convention Center in Salt Lake City, Utah, Outdoor Retailer hosts the largest business-to-business outdoor show in the world, bringing together the industry’s top brands, retailers, representatives, designers, and suppliers all in one place.
With its single-serve coffee brewed like tea in fully compostable bags, Steeped not only offers its own award-winning coffee in this innovative format, but also partners with over 400 specialty coffee roasters who deliver their coffee in Steeped Packs.
Event attendees can stop by Booth #27001 to sample Steeped’s best-selling blends as well as roasts from partner Peak State, all while experiencing the Steeped Brewing Method firsthand.
Buzz is building ahead of the show as Steeped Brewing Method featuring Peak State’s Guatemala Medium Roast Coffee has been named one of the Outdoor Retailer Innovation Award finalists. This single-origin roast gets a functional boost with a blend of immune-supporting mushrooms, all while being delivered in perfectly-portioned Steeped Packs. A panel of expert judges narrowed down the 30 finalists from 132 entries based on four criteria: Spark: concept, design, appeal; Desire: opportunity, differentiation; Function: innovation, functionality, insight; and Impact: cultural, environmental, business. Finalists will be displayed in the Innovation Gallery during the show, with winners announced on Wednesday, January 11.
“Steeped delivers the specialty coffee experience anytime, anywhere,” said Josh Wilbur, Founder and CEO, Steeped Coffee. “It’s the perfect addition to outdoor enthusiasts’ winter packs as the award-winning Steeped Brewing Method requires no pods, no plugs, and no brewing equipment. Importantly, our Steeped bags and outer packs are fully compostable so you can enjoy a cup of coffee in the great outdoors while protecting the planet.”
The Steeped Coffee Brewing Method has quickly become the new standard in coffee. Each pack contains craft-roasted, precision ground pre-portioned coffee that is triple nitro-sealed to guarantee the perfect cup every time. Awarded ‘Best Portable Brew’ in Good Housekeeping’s 2022 Coffee Awards, ‘Best New Product’ at Expo East 2021, and ‘Best of Show’ at the 2021 KeHE Summer On Trends®, the company’s award-winning blends are available in select retailers nationwide.
About Steeped
Based in Santa Cruz, California, Steeped Coffee is a Certified B Corp and Benefit Corporation helping to make great-tasting craft coffee more accessible, more ethical, and more sustainable through its patent-pending Steeped Brewing Method. The proprietary method brews coffee similarly to tea in pre-portioned compostable coffee bags, allowing coffee lovers to enjoy a delicious cup of coffee anytime, anywhere. Licensed to over 400 of the top specialty roasters around the globe, the Steeped Brewing Method is the easiest way to make a perfect cup of coffee by simply adding water without pods, plugs, or expensive equipment. Welcome to Coffee Simplified.
Distribution
The Steeped Brewing Method is available for Private Label, and to sample at steepedcoffee.com, on Amazon with Prime Free Delivery, at thousands of US supermarkets, premium hotels, offices, and for distribution through KeHE, UNFI, and other national distribution outlets. For business inquiries, contact sales@steepedcoffee.com, (831) 316-4898, or visit steepedcoffee.com/business.
Media contact: For additional information, samples, interviews, and/or photos, please contact Vicki Jakubovic, (973) 519-8926, press@steepedcoffee.com.
About Outdoor Retailer
Outdoor Retailer, the leading U.S. business events for the outdoor and winter sports industry, brings together retailers, manufacturers, designers, distributors, industry advocates, journalists, and more to conduct the business of outdoor recreation through commerce, unique product experiences, dedicated media events, content, and web-based business solutions. Outdoor Retailer provides critical platforms for face-to-face commerce, product launches, networking, and focused industry education to enhance business and support the outdoor recreation economy. Visit outdoorretailer.com for more information.